Etsy, Inc. is an American e-commerce company focused on handmade or vintage items and craft supplies. These items fall under a wide range of categories, including jewelry, bags, clothing, home décor and furniture, toys, art, as well as craft supplies, and tools. Items described as vintage must be at least 20 years old.
The site follows in the tradition of open craft fairs, giving sellers personal storefronts where they list their goods for a fee of US$0.20 per item.
As of 31 December 2021, Etsy had over 120 million items in its marketplace, and the online marketplace for handmade and vintage goods connected 7.5 million sellers with 96.3 million buyers. At the end of 2021, Etsy had 2,402 employees. In 2021, Etsy had total sales, or Gross Merchandise Sales (GMS), of US$13.5 billion on the platform. In 2021, Etsy garnered revenue of US$2.3 billion and registered a net income of US$493.5 million.
The platform generates revenue primarily from three streams: its Marketplace revenue includes a fee of 6.5% of final sale value, which an Etsy seller pays for each completed transaction, on top of a listing fee of 20 cents per item; Seller Services, Etsy’s fastest growing revenue stream, includes fees for services such as “Promoted Listings”, payment processing, and purchases of shipping labels through the platform; while Other revenue includes fees received from third-party payment processors.